In 2026, the annual global highlight of the high-end audio world—the HIGH END show—moved for the first time from Munich to the city of music, Vienna, taking place at the Austria Center Vienna (ACV). The exhibition brought together some 500 manufacturers and over 1,000 brands. Among all the impressive demo rooms, British professional monitor loudspeaker brand PMC drew countless visitors with a particularly compelling approach: they came not to showcase “new products,” but to demonstrate “how music is created, and how it should be listened to.”

A Replica Professional Recording Studio
As 2026 marks PMC’s 35th anniversary, the company chose this historically significant show to transform its exhibition space into a fully fledged replica professional mixing environment, named “PMC Studio Vienna.” Located in Hall M1, the room faithfully reproduced the facilities of PMC’s professional recording studios in London, Los Angeles, and Nashville. The space featured two listening areas: one dedicated to a pure two-channel flagship system, and the other an immersive Dolby Atmos professional mixing room, allowing visitors to step directly into the heart of music production.

Throughout the show, PMC Studio Vienna hosted three daily special sessions led by top industry figures. The most acclaimed guests included Grammy-winning recording engineer Steve Genewick, who has worked with legends such as Bob Dylan, Diana Krall, and Gregory Porter. In his “Behind the Hits” segment, he took the audience inside Capitol Studios’ legendary recording rooms, sharing the stories behind classic records. Abbey Road Studios’ mastering cutting engineer Miles Showell personally explained the intricacies of half-speed mastering, with live playback and comparisons via the PMC system. Additionally, Canadian singer‑songwriter Dominique Fils‑Aimé and British producer SOHN made live appearances, conducting on‑site Dolby Atmos mixing demonstrations on the PMC flagship system, exploring the creative possibilities of spatial audio from the artist’s first‑person perspective.

Flagship Highlight: Fenestria
Among all the exhibits, PMC’s flagship loudspeaker Fenestria naturally stood as the star of the room. This reference loudspeaker, embodying all of PMC’s cutting‑edge technologies, was presented at the Vienna show in its purest two‑channel configuration, paired with Canadian Bryston amplifiers, a Michell Gyro turntable, and Apollo and Muse phono stages—forming an uncompromising listening system.

Between daily special sessions, the room remained open for demonstrations, playing surprise tracks carefully curated by Steve Genewick, Maurice Patist, and Phil Millross, challenging visitors’ preconceptions of system performance.

Heritage and Innovation: 35 Years of Professional Expertise
In addition to the flagship Fenestria, PMC also highlighted in its exhibition materials the new Main Monitor series launched earlier at NAMM 2026. This series features a new generation of large‑format long‑throw bass drivers (linear excursion reaching 36mm, more than triple that of previous generations), combined with an upgraded ATL™ Advanced Transmission Line bass loading system and LaminairX™ airflow optimisation technology, delivering higher SPL output, lower distortion, and superior low‑frequency control. Furthermore, the new Prophecy series was also introduced recently, comprising five models ranging from the Prophecy 1 bookshelf to the flagship Prophecy 9 floorstander, covering diverse applications from two‑channel to multi‑channel home theatre setups. Although these new products were not demonstrated dynamically at the Vienna show, they clearly conveyed that at its 35th anniversary, PMC is undergoing comprehensive technological renewal and product line expansion across both professional monitoring and home audio markets—leaving visitors eagerly anticipating the brand’s next moves.

As PMC founder and chairman Peter Thomas put it: “Our 35th anniversary is another major milestone for us, and there is no better place to celebrate this achievement than at the world’s leading audio show.” In Vienna, the city of music, PMC used an entire replica recording studio to tell every visitor: the ultimate level of Hi‑End audio is never merely about hardware stacking—it is about faithfully reproducing every ounce of artistic intent along the journey from microphone to master tape.