Thorens’ core team consists of just six people—yet they manage to produce turntables sold worldwide. How do they do it? This episode unveils their “networked production” model: development in Germany, mass production in Taiwan, on-site quality control at production lines, and repair services for older models. Additionally, Gunther shares Thorens’ pricing strategy and how their sub-brand Coturn is breaking into the lifestyle market of the younger generation.

The story isn’t over yet—stay tuned for the final episode!