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Fans and brands from all over China as well as abroad had gathered at the White Swan hotel during the three days to try out the latest equipment and software in the market. Owing to the ever-increasing representativeness of this event for China’s consumer electronic trade, numerous media from within China and overseas were present to provide coverage.
Richcoln had taken part in this event using one of the biggest halls to display and demo the newest from various European and Canadian brands. The central theme of our show was on “music, life and culture” and to allow fans to have more knowledge of the products we represent, 42” plasma displays were used to present the history and product concepts behind each brand.
As for our interactive demo system, we had arranged a combination of the best/epitome from the brands to provide to the audience an experience of la crème de la crème. The cast included Burmester’s 069 CD player, Octave’s Jubilee preamp, AudioNet’s phono preamp and EPS power conditioner, Wilson Benesch’s Full Circle turntable, and last but not least, PMC’s BB5/XBD active monitor speaker. The system was setup in such a way that both digital and analogue playbacks were available for CDs and vinyl records respectively.
We had also held various mini-shows during the three-day event for visitors to share the fun and exchange the different aspects of mu sic appreciation through listening to playbacks. It is through events of this sort that we could forge strong ties with our fans and further promote the culture of music enjoyment as a part of our everyday life.
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